The Bridge II by Coca-Cola

The Bridge

The Bridge is a unique Commercialization Program for startups, acting as a bridge between the entrepreneurial community and major global markets including the US, Europe, Africa/Eurasia and the Pacific.

The Startups

The Bridge startups range from early stage to growth startups. They offer software solutions that are ready to commercialize and that fit one of five core themes: Consumer Engagement, Consumer Retail, Supply Chain, Marketing Innovation and Health & Wellness.

The Program

The program lasts six months and provides tangible commercial guidance. It does so by providing the startups with in-depth marketing training, access to experienced business mentors and connection to Coca-Cola business sponsors. The commercialization process includes an opportunity to pilot within Coca-Cola and a chance to license the startup’s product to Coca-Cola and/or its partners. The Bridge does not require any equity or IP ownership from the startups.

BYONDATA

Company Overview

Byondata offers a platform as a service to create content-rich, immersive Virtual Reality (VR) experiences. Publishers and brands use our platform to build native VR applications that run across multiple devices and interactions. Via our tool-set they build virtual environments and personalize them based on their content, user preferences and behaviors.

The platform dramatically reduces the complexity of creating VR applications and the maintenance of keeping them up-to-date.

Byondata is pioneering in the Virtual Reality applications for businesses in various use-cases and have the ambitious goal of redefining the way digital media is consumed.

Noam levavi

CEO
noam@levavi.com
Noam is a serial entrepreneur with more than 18 years of innovations in user experience technologies, including several patents in the area of personalized interfaces. As former CEO and founder of YCD, Noam pioneered the out-of-home digital media industry with new marketing strategies and digital experience inventions. YCD became one of the world’s leading digital signage companies, reaching more than 100 million people monthly with personalized content at thousands of venues worldwide including Microsoft stores digital walls, AT&T future stores, Coca-Cola Cinema experience and the largest digital billboard in Times Square as well as in-store digital marketing implementations at dozens of Fortune 500 companies.

Noam is a sought after keynote speaker about consumer behavior, personalized media and the evolution of digital experiences. In 2008 Noam was featured as one of the most influential young professionals by Forbes Israel.

CURIYO

Company Overview

Curiyo turns content discovery and delivery on its head by bringing great content to the user, not the other way around. We think that on-demand relevant content delivery keeps people on the publisher's page longer, it makes them happier and improves brand identification. Our goal is to assemble the best content available from the publisher's and public sources in one UX, in digestible pieces that are fun to consume.

Bob Rosenschein

Founder & CEO
bob@curiyo.com
Bob Rosenschein founded Curiyo in 2011 with a vision of connecting users with fun, relevant information without them leaving their context.

Bob is an American-Israel veteran serial entrepreneur who founded, built and took two companies public on NASDAQ. He founded and ran Answers.com, which became a top-20 U.S. Web property, before being bought for $127M in 2011. He is a winner of the Israel Prime Minister's Software Achievement Award and an Ernst & Young Entrepreneur of the Year Finalist for the NY region. Bob holds a B.Sc. in software engineering from MIT.

He is a happily married father of four boys, who loves history and playing piano.

Docauthority

Company Overview

Organizations protect the sensitive documents they are aware of, but out-of-sight documents are left unprotected and may fall into the hands of insiders and hackers. Furthermore, current security controls are inaccurate and may result in business obstruction and user alienation.

DocAuthority automatically discovers and accurately identifies all of the organizational sensitive documents. Thus, it enables the protection of all of the sensitive documents without any degradation of user productivity.

Ariel Peled

Co-Founder & CEO
ariel@docauthority.com
Ariel Peled is a co-founder and the CEO of DocAuthority. He is a pioneer in the information security software market and was the first to introduce a DLP product and file DLP patents. In 2000 Ariel founded PortAuthority, which was later acquired by Websense. The DLP product Ariel developed at PortAuthority is still a major piece in Websense’s offering today, ten years after the sale. Earlier Ariel held various positions at Microsoft.

In 2006, Ariel founded Nogacom, an Automatic Document Classification company, and served as its Co-CEO until May 2010. Ariel filed 25 patents and served as the president of Israel’s ISSA chapter from 2003 till 2012.

Ariel holds a B.Sc. degree in computer engineering from the Technion.

Endor

Company Overview

Today, being able to predict consumer behavior is key to building brands and staying competitive. However, this is a highly specialized, cumbersome and time-consuming process – often taking months. With Endor, marketers can get the insights they need in a matter of hours.

Endor’s analytical engine is based on a revolutionary new science discovered at MIT called Social Physics. Simply put, Social Physics is a set of mathematical laws that govern how groups of people behave. Using these established patterns, rather than having to detect patterns as most analytic tools do, Endor can predict consumer behavior and trends quickly and can do so with limited data. This means, the answers needed to ensure the vitality of your business are just a query away.

Doron Alter

Co-Founder & CEO
doron@endor.com
Before founding Endor, Doron was a partner at Eric Shcmidt's VC Innovation Endeavors, where he focused on discovering, investing and supporting brilliant entrepreneurs in Israel. Doron holds an MBA from Stanford GSB and a BA in economics from Tel-Aviv University.

cooladata

Company Overview

Lofic is an Online Music Collaboration platform designed for mobile devices (iOS & Android).

It offers a huge musical stage for hobbyist and professional musicians from all over the world, to create, share and grow their fan-base.

Lofic is built on top of a ‘smart' Audio Engine, which better exploits audio technologies and produces awesome musical works. While audio technologies for mobile devices are dramatically growing for the last couple of years, Lofic in turn is aiming to lead the field and offer an innovative experience for the first time. Unlike any other!

Tarek Issa

Founder
tarekIssa@lofic.net
Tarek has over 8 years of software engineering, specializing in mobile applications.

Tarek has a vast experience in big organizations (like Philips - Medical Systems) and successful startups (like TVinci), always passionate for new and innovative technologies

Neomatix

Company Overview

Neomatix is an Israeli startup developing automated tire-monitoring solutions for vehicles, based on advanced computer vision and machine learning algorithms. This unique and highly disruptive solution uses an electro-optic scanning device placed at strategic locations such as depot or parking lot gates, gas stations and toll roads to automatically inspect passing vehicles for tire and wheel problems.

Using Neomatix’s solution helps fleet operators to significantly improve their bottom line, safety, up time and carbon footprint by automatically monitoring tires for health issues such as under inflation, wear, tear, foreign objects, asymmetry, over heating, wheel alignment and more. Our solution can even detect stolen and incompatible tires without installing any component on the vehicle or tires, and avoiding any disturbance to the work routine.

Kfir Wittmann

Founder & CEO
kfir@neomatix.com
Holding a B.Sc. in Aerospace Engineering from the Israeli Technion and over 15 years of experience in Hi Tech, Kfir is an experienced leader and project manager, used to time critical missions in the most demanding environments as an ex Israeli Air Force officer. Before founding Neomatix, he managed production, engineering and R&D for On Track Innovations’ (NASDAQ OTIV) Chinese factory in Shenzhen and speaks fluent Chinese.

Newsfusion

Company Overview

Newsfusion is creating news apps for superfans. Our apps are a primary content source & meeting place for the superfans - people who cannot get enough on a particular topic. While there are many content apps on mobile, those superfans - the top 20% who generate the most purchases, engagement and influence - are surprisingly underserved. We create vertical apps that give them everything they need and desire: Relevant news, relevant videos, discussions and interactions with other fans and more. Focused on a scalable media operation, we're already serving over a 100 superfan niches.

Nati Berkover

Co-Founder
Tomer@homage.it
Co-founder of Newsfusion, Nati is a veteran of an elite Israeli Navy R&D unit and a Technion alumni. Bringing deep technological expertise in data fusion and distributed systems, Nati and the team have turned their attention to creating the deep technological stack which allows Newsfusion to be the first tech-first, scalable media company.

Pixellot

Company Overview

Pixellot is a leading provider of fully automated sportscasting solutions for the professional and amateur sports market, enabling clubs, venues and media companies to produce TV-grade sports content at an affordable price.

Pixellot’s unique technology streamlines the production workflow by deploying an unmanned multi-camera system in a single, fixed rig covering the entire field and offering a stitched panoramic image. The ultra-high resolution footage is made available to the end user either as conventional webcast or as surround video for the second screen. Fans can now enjoy an interactive viewing experience with the capability to navigate in time and space, as well as edit and share content.

Pixellot systems are deployed by sport portals, production companies, broadcasters, leagues, federations and coaching solution providers around the globe.

Olivier Attali

VP Sales
benjamin@isityou.biz
Olivier brings with him 20 years of international experience in sales & marketing, business development, strategy and management positions.

Olivier served as VP Sales at LiveU and established from “scratch” the entire sales infrastructure and brought the company to market leader position with hundreds of systems deployed worldwide in major broadcasters. He served also as Deputy General Manager in the Broadband Access division of ECI Telecom Ltd (NASDAQ: ECIL). He is responsible for bringing one of ECI’s most strategic customer, with overall sales of over $500M. Olivier held several senior positions at Meteo-Logic, Intercast Networks, Axis Mobile (LSE: AXIS.L) and Siemens France (NYSE: SI).

Olivier holds an M.Sc in Electronics from Paris VI University.

Platica

Company Overview

Platica (Spanish for 'Conversation') allows people to access services and content using natural language conversation. Our vertical artificial intelligence bots enable brands to create a new communication channel that's natural for humans to interact with, available 24/7, and where people already spend most of their online time: IM and chat apps.

We believe conversation is the new UX. An ongoing dialogue between customers and brands increases loyalty, reduces frustration and churn, offloads customer care representatives, and creates unique opportunities for upsell. It's time to move beyond the outdated app model, towards a more humane mode of interaction.

Noa Levy

Co-founder & CEO
noa@platica.com
She is in charge of vision, product, sales and chocolate. Before starting Platica, Noa held various engineering, system architecture and product management roles, managing teams across continents, languages and time zones. Noa holds a BA in computer science and psychology from Tel Aviv University, and an MBA from INSEAD. She is a proud mother of 3 kids who love interacting with the bots that Platica builds.

VBrand

Company Overview

vBrand develops a proprietary artificial-intelligence visual recognition platform. By providing real-time video content analysis, vBrand enables advanced measurements, discovery and monetization solutions to help media companies deal with ever-growing number of video content.

With a primary focus on brand measurements, and seed funding from Nielsen Innovate, vBrand is building a real-time brand placement index of TV. vBrand automatically identifies brand placements and sponsorships in paid and earned media across TV channels, thus allowing brands and rights owners to accurately track and measure the effectiveness of brand placement and sponsorships exposures on TV and run a competitive analysis of other brands and track competing media.

Eli Ben David

Co-Founder & CEO
eli@vbrand.net
Founded vBrand with a passion to push the boundaries of how digital video is discovered, measured and monetized.

Eli brings 10 years of experience working for global hi-tech and media companies, holding positions of Business development, Product Management and Digital Marketing. Eli holds an MBA, Global Consulting Program Wharton Business School and IDC and a B.Sc. Cum Laude in Computer Science and Economics from Tel-Aviv university.

Visualead

Company Overview

We believe every touch point is an opportunit.

At Visualead we are passionate to turn "the being and seeing" into meaningful presence that triggers senses, emotions and sense of belongingness.

Visualead is a software company focused on technologies that transform a presence into an engaging and secure touch point between consumers, manufacturers, retailers, e-tailers and brands.

Eli Cohen

Co-Founder & CEO
eli@visualead.com
Eli Cohen joined Visualead in 2015, bringing with him over 15 years in global hi-tech companies. Now driving Visualead's product strategy and translates the team's innovative ideas into market-leading O2O products.

Before joining Visualead, he led the product management in Retalix, brought a new mobile product to market as VP Product at a technology startup, and managed strategic product lines and innovation strategy at Amdocs.

As a Major, Eli served as Head of Logistics at an Israeli Air Force unit.

WANNABIZ

Company Overview

Wannabiz allows global brands to support their SMB distributors with a marketing solution dedicated specifically for them, driving more sales for the SMB as well as for the brand. The Wannabiz marketing solution is a mobile application specifically built for SMB owners, across industries, with 1-minute actions covering all marketing channels, including website, social, email, advertising and more. With Wannabiz, global brands are able to shape marketing strategies and content for their SMB distributors, to optimize value for the SMBs and the brand.

Tamar Shor

Co-Founder & CEO
tamar@wannabiz.com
Tamar is a hi-tech marketing and product expert, with global experience across Silicon Valley, Europe and Israel. She led large-scale strategic initiatives, launching innovative solutions into software markets.

Tamar was a McKinsey consultant in Europe, she holds an MBA from INSEAD and started her career as a software engineer.